Niche is a line of modern clothing with rich textures, textiles, and distinctive architectural details. Designer Nilgün Derman started the company in the late '80s as an intricate, hand-painted, art-to-wear line of garments. In 1992, she opened a boutique in a small cottage nestled in a "niche" among the oak trees in Castle Hills, Texas. She soon added a ready-to-wear collection to her array of popular one-of-a-kind garments. In Fall 2014, the first Niche boutique opened at the Historic Pearl Brewery. The Niche collection continues to draw inspiration from this energetic district of culture, creativity, cuisine, and fashion in the Alamo City.